UNDERGROUND

In September 2014, we asked UG customers to fill out a survey so we can get insight into what makes our customers happy, and we feel it is only fair to reveal the findings, and explain how thier participation contributed to the growth of Underground.

Do you like to give group gifts in your store? (We were asking this question to find out how many people were wanting to give group gifts, based on the number of answers, we will be modifying the Tos)
65% – Yes
14% – No
21% – I don’t have a store group

Do you charge for your store group admission? ( we were asking this because we were thinking about allowing group gifts in pay groups only. However since there was such a low % of you charge for your groups, we decided not to make this a requirement.
6% – Yes
73% – No
21% – I don’t have a group

Do you hire Bloggers to help promote your store items? ( Blogging can be great advertisement for your store. It looks like there is not a lot of you that take advantage of this option to help promote your selves. We are going to start allowing the use of bloggers, provided you don’t give the item to the blogger at full permissions. Blogging is usually best when syndicated onto a larger website, I do recommend utilizing bloggers that are syndicated. This change will be added to the TOS)
16% – Yes
68% – No
16% – I would but I can’t give items to bloggers because of the TOS for the stores I get my content from

Do you participate in events that require you to sell items at a specific price? ( Participants of events of any kind draw in more new customers to your store if they like what they see at events. we want all of our customers to succeed, and realize there are some events that require a price less than the 50L requirement for UG products. We are adding a new section in our TOS to cover events that require a lower price.)
43% – Yes
37% – No
20% – I would, but I cant because of the TOS for the store that I get my content from.

What are your thoughts on Fitted Mesh? ( All I can say is WOW on this one! For now, we are going to hold off on fitted mesh. With the new SL coming next year, mesh may be changing yet again. We are going to continue with standard mesh, but if the new grid requires Fitted Mesh, we will have to learn to adapt)
7% – I don’t know, I have never tried it
53% – I don’t like it, I don’t like the way it looks
25% – I like it, I don’t buy full perm items unless they are Fitted Mesh
5% – I don’t wear mesh at all
10% – Depends on how it looks

If underground started making fitted mesh items, but sold Fitted Mesh and 5 Standard Sizes separately. (If we do decide in the future to do a fitted mesh option, we will include it in the 5 standard sizes box)
32% – I would buy both
20% – I would buy the Fitted Mesh
36% – I would buy the 5 Standard Sizes
12% – Other

Do you wear a mesh avatar? If so, what brand? (We asked this to get a idea of the number of people that may be looking for items to complement a mesh avatar. It looks like the majority of people are still using the standard avatar.)
66% – No
33% – Yes

Do you wear mesh body parts? If so, what brand? ( There are a lot of you that wear mesh parts. We will try to make sure our products work with most of these items, if possible. Do keep in mind that some items we will not be able to without the specific rig or obj file, which most creators of mesh parts do not provide)
72% – Yes
27% – No

What do you think is a good target for Public Midnight Mania Boards? (If you come through the store often, you prob already know that we changed the targets on the boards to 100, the first day of the survey, we saw that 100 wad the most popular answer.)
19% – 50 – So it is guaranteed to lock daily
47% – 100 – So it would lock with a little help
11% – 150 – So it would lock with more help
15% – 200+ – with better content in the board

What is your favorite type of clothing in SL? ( We are going to keep making system clothing templates, just not as often as previous releases with valentine templates.)
46% – Rigged Mesh Clothing
24% – System Clothing – Templates
27% – Both

Also.. Coming soon… You will notice a new icon on vaientine mesh and template ads. This is still in the works, but it will be used to help match similar products with style and colors. For example.. If you like very bright vibrant colors with a Clubwear style, those items will have a special icon on them. Rp items, casual wear, spring/summer Pantone colors…. will have separate icons.. Ect. We will also do our best to fit items of a same catagory to fit well together of easier mixing and matching. When this campaign is in full swing, we will release more detailed information.

 

Categories: STORE INFO